Brands and Markets

Our brands are loved by consumers in New Zealand, and around the world.
Our portfolio of well-known brands includes Anchor, Anmum, Anlene, NZMP and Farm Source.


Made using trusted processes and the highest quality natural dairy, our brands are loved by consumers in New Zealand, and around the world.

Our global brands


We’re behind brands known and loved by hundreds of millions of people in more than 140 countries.

Our brands

Our brands are loved by consumers in New Zealand, and around the world.

New Zealand

New Zealand is home to our 9,000 farmer shareholders and the base for our global operations.


In addition to our leading consumer brands and foodservice business, our work at home is the core of our global dairy ingredients business. With more than 30 manufacturing sites across the country, we process about 16 billion litres of milk every year. We export about 95% of our local production to more than 130 countries. At peak we close the door on a container of dairy exports every three minutes.

25%

25% of New Zealand exports are Fonterra dairy products.

30+

We operate over 30 manufacturing sites across the country.

130

We sell our brands in 130 countries around the world.

Australia

With a long history in dairy, we harness our global dairy expertise and local knowledge to support our farmers, partners, communities and people.


The milk we collect from our farmers is made into the many Fonterra dairy foods that generations of Australians have grown up with and love, including Western Star™, Perfect Italiano™, Mainland™ and Bega™.

We also make high quality, fit-for-purpose dairy foods for foodservice professionals and provide dairy ingredients to many of the world’s leading food companies.

18%

We process around 18% of Australia's milk every year.

6 factories

We process our farmers milk into great dairy foods and ingredients at one of our six factories.

1 pack

One pack of award-winning Western Star™ is sold every second.

Brazil

With a population of 210 million Brazil’s dairy market is worth more than USD$26 billion.


Traditionally, Brazilian demand is for milk products like liquid, powdered and flavoured milk, while there's been strong growth in demand for yoghurt and cheese recently. Mozzarella sales are especially strong, with Sao Paulo said to be the world’s second-largest pizza market after New York.

1.5 million

1.5 million pizzas are sold across 6,000 Sao Paulo pizzerias every Sunday night.

3 billion

3 billion litres of milk are collected & processed by our DPA joint venture with Nestlé every year.

166 litres

Brazilians enjoy 166 litres of dairy each per year.

Chile

With more than 20 years in the Chilean dairy industry, Soprole is Fonterra’s oldest offshore investment.


Soprole is a market leader in Chile – and is the best known corporate brand outside of Coca Cola. In 2008 we increased our shareholding in Soprole to 99.4 percent, a purchase that allowed us to incorporate the company’s ingredients business into our global network, and strengthen Soprole’s brands, as well as further develop Chile as a source of fresh dairy.

No.1

Soprole is Chile’s number one dairy company and brand.

6 million

Six million servings of Soprole products are consumed every day.

33,000

33,000 ingredient and foodservice customers supplied by Soprole.

China

Dairy demand is expected to double in the next ten years in the world’s most populous country.


We're proud to have a strong presence in China, the world’s most populous country and our largest export market. Our footprint in the Greater China region has grown as the country’s demand for dairy nutrition has risen. We're now one of the leading suppliers of dairy ingredients and foodservice products and also provide nutritious dairy products for Chinese families through our Anchor, Anlene and Anmum brands.

900

We have over 900 staff working across consumer brands, foodservice, ingredients and farming.

100

We have over 100 ingredients customers and resellers across China, including some of the world’s largest food companies.

Indonesia

Fonterra has been supplying quality dairy nutrition to Indonesia for more than 36 years.


Indonesia’s large and increasingly affluent population has a fast-growing appetite for high-quality dairy nutrition. With local milk production meeting less than a fifth of demand, the country is one of our key global markets. Today, our nutritious and tasty products nourish Indonesian consumers at every stage of their lives.

7,000

Our Anchor Food Professionals range supplies more than 7,000 commercial kitchens.

38.5 million

Our Cikarang site manufactured 38.5m packs of Anlene, Anmum and Anchor Boneeto in 2017.

821 million

In 2017, 821 million glasses of Fonterra milk were enjoyed by Indonesians.

Malaysia

Fonterra began operating in Malaysia in 1975 and brands such as Anlene, Anmum and Fernleaf are household names.


Fonterra has been supplying quality dairy nutrition to Malaysians for more than 40 years and we are the leading supplier of dairy ingredients for food and beverage manufacturers in Malaysia. Our ambition is to make a difference in the lives of 30 million Malaysians and help build a healthier Malaysia.

20,000

We supply dairy products to more than 20,000 Malaysian retail outlets.

2.2 million

Every day, Malaysians consume more than 2.2 million glasses of Fonterra milk.

13

We manufacture and export consumer products to 13 countries in Asia and the Middle East.